The Socially Responsible Role of Social Media in Crisis Management

Hurricane Sandy, which struck the U.S.' Eastern seaboard last October, exemplified the use of social networks in disaster communications. Millions of residents were affected. For many, real-time information was provided through independent, citizen-generated Facebook pages like Jersey Shore Hurricane News and Twitter. "Harnessing the power of Facebook and Twitter, Jersey Shore Hurricane News was able to keep people informed in real-time -- as events were unfolding," said Justin Auciello, who started Jersey Shore Hurricane News.

Source: http://ectnews.com.feedsportal.com/c/34520/f/632000/s/2939546d/l/0L0Stechnewsworld0N0Crsstory0C774390Bhtml/story01.htm

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